USA SEO Pros’ Perspective on the Yahoo/Bing Partnership
July 29, 2009 at 10:41 pm | In search engines, seo | 1 CommentTags: Bing, search, USA SEO Pros, usaseopros, Yahoo
Today is a very interesting day for anyone involved in search engine marketing or optimization, including USA SEO Pros. With Yahoo and Bing working together, it not only makes a bigger competitor for Google, but it also makes a better looking option for SEOs.
Optimizing for Bing now means that you’ll get Yahoo ranks as well (or at least, you will once everything is in place). So optimizing for Bing is much more profitable than it used to be. When the amount to searchers on a search engine increases, so does the traffic for those who are ranking well in engine. Google is of course the most desirable search engine to rank well in, but it’s also the most competitive. If you can rank number one in Bing, but only number 30 in Google, it is far better to have the Bing ranking.
There’s no reason to give up on Google, but it’s now time to focus more energy on Bing. It’s all about getting as much traffic as possible, and if Bing is able to do that better than Google for certain keywords, then the best thing to do is go for Bing.
We’ve already been ranking well in Microsoft search engines for a long time, but even more attention will be paid to the engine now once Yahoo is out of the picture. The change hasn’t happened yet, but once it does, it should make things a lot more interesting for SEOs. Good luck to those who haven’t already been focusing on Microsoft, now would be a good time to start. Good thing we already have experience with that!
Google Sets Date for the Wave
July 24, 2009 at 10:27 pm | In Uncategorized | 1 CommentTags: beta, email, Google, im, release, wave
Google recently set a date for when they plan to begin allowing 100,000 members of the general public to try out their new innovation called Wave. On September 30 of this year Google plans on letting in 100,000 people in addition to the thousands of developers that already have access to Wave.
It isn’t completely clear as to when more people will be let in after the initial 100,000, but one assumption is that they’ll do it the same way the did with Gmail, where those first 100,000 will be given addition invites to pass out to friends and family.
For those who haven’t been riding the Wave thus far, it is a new way of online communication. It seems to combine e-mail and instant messaging while adding some new features as well. Google has made Wave available to a lot of third party developers in the hopes that they will make innovative plug-ins and application for Wave, and it looks like thousands of developers have been doing just that.
CNET made a quick video of their first impressions while playing around with Wave, and it may shed some more light on exactly what Wave can do. If you want more specific information on what exactly Wave can do, check out the official Web site and watch the whole Google presentation, which is over an hour long.
After you figure out exactly what Wave is, the next step is to start thinking about how it will change things. The buzz about Wave is already pretty strong, and it’ll only increase as more people get to try out Google’s new invention. Opinions about Wave range from it being not-so-exciting to being the next big thing on the Internet.
If you want a chance to be one of those first 100,000 people trying out Wave, you can sign up for your chance to get a spot through Wave’s Web site.
Google Tries to Claim It’s Really a Small Company
June 9, 2009 at 10:29 pm | In Growth, search engines | Leave a CommentTags: EU court Microsoft, Google Antitrust, Google monopoly, Microsoft
That Google has been the target for antitrust review is no secret. The online giant has been closely watched for some time by regulators, and a private lawsuit accuses Google of killing off a B2B search engine with predatory pricing.
Now the question is whether or not Google holds a monopoly on search advertising. Google argues it’s the scope of it’s business that’s really the problem.
The Mountain View, California-based company says it should be evaluated in the scope of the larger advertising market – an industry where Google holds a meager 2.66 percent of the total US market.
But does Google really deserve to be counted amongst the newspaper advertisers, the magazine advertisers, the billboards, radio etc etc? Not really.
The fact is that Google DOES have a strangle on the search advertising market – but it’s a grip that it earned through strategy and business acumen.
Microsoft has dealt with situations similar to this antitrust case – in fact an EU court fined Microsoft $1.3 billion last year for not complying with a ruling against the company from 2004.
The real irony here is that Google joined in the chorus against Microsoft for it’s web browser antitrust charges. I guess Chrome didn’t grab market share and so Google decided to lash out.
Now that they’re facing an antitrust lawsuit of their own, maybe they better understand Microsoft’s predicament. Sometimes your success has it’s price.
The SEOs Are Closely Watching Bing
June 5, 2009 at 7:30 pm | In search engines, seo | Leave a CommentTags: Bing, Microsoft, USA SEO Pros, usaseopros
Yesterday it was announced by an independent tracking company that Microsoft’s Bing decision engine jumped over Yahoo for second place in the search engine market share.
It’s possible this is just the carryover from Microsoft’s mega-million dollar spending spree to promote Bing, but as a professional search engine optimization company, we are watching it closely.
We’ve got a full post over at USASEOPros’ blog, so if you’d like to see whether or not Microsoft Can Buy Its Way to the Top, feel free to visit!
USASEOPros Company Blog Ranks in the Top 100 SEO Blogs
June 3, 2009 at 5:22 pm | In Company Improvement, seo | 1 CommentTags: blogs, seo, USA SEO Pros, usaseopros
So we found out that we were listed at #82 in the top 100 SEO blogs, that’s pretty amazing! We were definitely impressed with ourselves. They ranked our blog on over 20 different factors, so there was a lot that went into this ranking system. They looked at how many links were used, the amount of Google indexed pages, monthly visitors and overall popularity as just a few of the factors. Our overall site score was a 73.84 out of 100 so that’s pretty good. It’s kind of like SAT scores, we beat a lot of other blogs, so we must be doing something right. Hopefully we’ll continue to see our ranking move upward.
Our blog is a very informative place and we try to bring in tips from many other sources, I’m sure you’d learn a little something new if you were so inclined to visit. We enjoy sharing our SEO knowledge for the better of the SEO community. You may not even be involved with SEO, but you could learn about the do’s and don’ts of Twitter. You may find a way to get a few more people following you if you read up on that post.
We are always commenting on the newest releases in the technology world, such as Bing, the replacement for MSN’s Live search. We try to give opinions that are well rounded and offer both sides of an argument, because as we know, no one ever fully agrees on things. But that’s why so many different options are made, so that everyone can find a search engine, email or even kind of car that they like best. In a sense, disagreement leads to better advancements and the drive to continually improve. We all need a little bit of debate once in a while I suppose. Maybe I’ll go find someone to start a friendly debate with during lunch.
What to Do About Microsoft’s Kumo and SEO
May 22, 2009 at 7:22 pm | In search engines, sem, seo | Leave a CommentTags: Kumo, Live Search, Microsoft, usaseopros
In case you haven’t heard, Microsoft appears to be making some moves in the search engine market. Whether they are trying to re-brand their Live Search, are looking to come up with something entirely new – or perhaps something different all-together! Over at USASEOPros, we discuss the possibilities behind Kumo and speculate on what Microsoft’s intentions are. Feel free to head over to our main blog where we talk about SEO and Kumo.
Sites You Need to Target for Online Marketing
May 18, 2009 at 11:52 pm | In Company Improvement, Growth, sem, seo | Leave a CommentTags: blogging, online marketing, self promotion, SEO blog, usaseopros
We wanted to mention a couple of niche sites that could be used for online marketing, but didn’t fit in our list of 8 Sites You Must Target for Online Marketing Success.
These are smaller sites with a much more narrow focus.
That’s not a bad thing. With our fictitious company Joe’s Pools, we suggested a number of ways to go about promoting the company. But what if you don’t sell pools?
What if you’re a member of a rock band and are looking to gain exposure? Or perhaps you run an online marketing company? Digg or StumbleUpon may not be the most direct way for you to communicate with your audience.
That leads us to sites like Buzznet and Sphinn. Each of them are powerful in their respective industries (music and online marketing).
Buzznet is a great site for promoting up and coming bands – sharing when and where your next gig is and how users can listen to your music.
Sphinn is an excellent social media site with a plethora of articles, blogs and information in the realm of online marketing. In fact, you’ll find USASEOPros on there.
If you’re interested in learning more about our list of 8 sites you must target, then head over to our main SEO blog and read for yourself.
Google’s Wonder Wheel and other Fun SEO Tools
May 14, 2009 at 12:04 am | In Company Improvement, search engines, seo | Leave a CommentTags: Google Wonder Wheel, usaseopros
By now it’s no secret that Google has made some interesting and useful additions to its search engine. We believe some of them can be used to help improve SEO tactics. Google’s Wonder Wheel looks like it will be very useful in a new form of keyword research. The new timeline search option is great for filtering out specific periods of time. If you’d like to learn more about how the new Google changes can help SEO, check out the main USASEOPros blog page!
USASEOPros’ Recent Posts on the Company Blog
May 8, 2009 at 9:21 pm | In Company Improvement, Services, search engines, sem, seo | Leave a CommentTags: sem, seo, USA SEO Pros, usaseopros, usaseopros.com
If you haven’t heard, we now have an official company blog through the USASEOPros main website. Some very helpful and interesting posts come out of the new blog, and it’s definitely worth following.
Not only do we update the blog with new information about the company, but we also post useful tips and tricks to help search engine optimizers and business owners in their pursuit to master the Web. This isn’t just your average blog covering the simple basics of SEO, some of the posts dive into creative ways to promote websites in ways that standard SEO may not cover.
Depending on your level of SEO expertise, you may find the blogs to be things you already know, but we try to make sure that the post are never over anyone’s head. We’ll still use this wordpress.com blog to occasionally post things on, but if you want to know what’s going on with USASEOPros, make sure to subscribe to the new setup we have going on over on the other site.
A few summaries of the more recent posts on the new USASEOPros blog can be found below:
- One of the most recent posts discusses how Twitter can be utilized for SEO purposes. Some of the more experienced optimizers already know who to use Twitter as helpful tool, but if you’re a bit newer or just want to promote your business, this is a great post to read. Twitter can be used for a variety of different reasons including monitoring your brand, interacting with customers, and promoting links to your website. To read more on the subject, check out the full post on how Twitter can be used.
- Another recent post is helpful to everyone. It’s about how to use press releases to your advantage, especially when it comes to SEO. It’s possible to utilize SEO while issuing press releases, and it can a be very helpful strategy to increase visibility of your site. Check out the full press release post if you want to know more.
- About a week ago, the TV show “Good Morning America” was talking about how people can make some extra money by working online. One of our recent posts covers this, and adds that using SEO to increase the visibility of the website you’re using can increase the amount of money you make. The full post can be found on the main blog.
Company SEO News- An Internet Marketing Mistake Companies Can Learn FromMajor brands are beginning to jump on the social networking bandwagon, but it seems like some of them may have missed a couple of steps during the leap. While most brands can benefit from social networking sites like Twitter and Facebook, there are other elements of online marketing that companies should be taking advantage of [...]
- How to Find Affordable SEO PackagesSearch engine optimization can be a very effective way to market a business online, but it can also be expensive. With all of the different companies out there, how do you find affordable SEO packages that will work on the budget your company has? It might not be as difficult as you think, but there [...]
- Bing Visual Search vs. Google Fast FlipWhenever a major company introduces a product that could possibly compete with Google, you can bet Google’s going to make sure you hear about something interesting they’re working on as well. It happened when Microsoft first announced Bing and Google made sure you knew Wave was in the works, and it happened again this week when [...]
- Bing Starting to Slow DownDisclosure #1: I love the fact that Bing and Yahoo are going to merge their search efforts. It’s been long needed for a real competitor to emerge against Google. Disclosure #2: I’m an avid and faithful Google user. With all due respect to Shane O’Neill (I’m a fan of CIO.com), I completely disagree with his article “3 [...]
- Your Catch-22: Spending Time on Social Media versus Managing BusinessDoes social media threaten to take over your life? Are you feeling swamped with trending topics, Facebook updates, Meebo chats, LinkedIn discussions, YouTube video editing, replying to @ replies, catching up on your RSS feeds, uploading to Flickr… you get my point. Heck – social media is filled to the brim with stories [...]
- An Internet Marketing Mistake Companies Can Learn From
Blog at WordPress.com. | Theme: Pool by Borja Fernandez.
Entries and comments feeds.
